Photo diary - Sydney

I could pull the act "Oh darling, it's just another trip to Sydney. It's work, another Thursday in my life". But that would be the opposite from the truth. This trip to Sydney for ASOS, was not just another Thursday. After getting off the plane, a man in a suit stood before me holding a sign with 'Mr. Max McDougall' on it. He then took my luggage and escorted me to the black, on black, on black Mercedes (Yes, I do think I am now eligible to record a rap song)waiting outside the terminal. I was put up in a beautiful suite at the Diamant Hotel, with a package of clothes delivered to my room. This was definitely an unordinary day.

After a dinner with Jess from WhatWouldKarlDo and Jasmin from Friend in Fashion, a few more private car rides and a breakfast with the most elite bloggers in Australia, I went back to stay with Hayley from FashionHayley and her husband Henry for the weekend. Hayley gave me the ultimate tour guide of Sydney, I had such a fun time and I swear we were laughing the entire weekend.

I saw amazing clothes, I ate delicious food and I shopped - this was definitely a successful trip!

The response to my latest posts have been overwhelming, I thank each and every one of you for the support. Outfit post up next!

Max

LMFF - ZSADAR Preview

I headed over to 'The Wearers Right' during LMFF, to meet the designer of WA-based menswear label, ZSADAR. On scene, Shane had his current collection, as well as the samples for his next collection for Spring/Summer 2012/13. All of his pieces are designed and made in Australia, created with the highest quality fabrics.... so soft!

What I admire about Shane's work, is his ability to take a statement menswear piece, and make subtle, but noticeable changes - in order to create something different and original. Exposed seams, pleating and irregular shapes make his designs stand out amongst other menswear pieces.

Check out the following photos from his current, all black collection - very Melbourne. To shop these pieces, head to the ZSADAR website here.

The following photos are of  ZSADAR's Spring Summer collection, which will be available for purchase later in the year. The garments are made up of various materials such as bamboo, silk, linen and cotton. This collection is very different from his last, in terms of the colour palette. I absolutely LOVE this collection, and Shane's work is exactly what menswear needs!

Max